Everlast - Greatness Starts Here

The Brief

Everlast Gyms wanted a high impact, motivational fitness video to accompany their April 2021 brand campaign, which aligned with the reopening of gyms across the UK post Covid-19. The objectives of the video were to inspire and motivate gym members to return to gyms when they reopened. We used a mixture of techniques such as speed ramps, a handheld fluid gimbal style, and a probe lens as well as animation.